As any digital marketing agency worth their salt will tell you, garnering a base is one of the best ways to get more business. But not a lot of people know how to grab your audience’s attention in a manner that is effective & productive. So here are a few ways that you can generate SEO-friendly content without selling out to anyone else. 

Content Marketing is Key

One of the best ways to do it is content marketing. There are lots of different ways you can go about this but one of the most prominent in this day & age is known as social media. This type of marketing will help you increase user engagement so you can get the word out to as many people as possible.  

Only by writing content that is user friendly & speaks to a wide audience will you be able to ensure that your message is getting out to as many people as possible. 

So which one should you pick for your social media usage? 

Well, you may not need to choose at all. Nowadays, a lot of businesses are using pretty much every social media platform known to man to ensure that their message is being heard all across the world. But if you are only able to handle using one at a time, we’ll go through each one & discuss which one would be the best for your company. 

Promote your business using Facebook

One of the most famous is known as Facebook. Though it has been through the wringer these past few years, there is no denying the fact that it has staying power & remains one of the most well-known apps out there with more than 1 billion active users worldwide. 

So what are some of the ways you can use this to ensure that your business is doing the best it can? Well, one of the best features of this platform is the ability to comment & chat as this allows you to interact with your audience & answer any questions they may have about your company. 

This is a great way to grow your base & ensure that your retention rate is one of the highest in the world. You can also post about anything that will draw in a bigger audience & give more attention to your company. So this will ensure that your business does well as the years go by. 

You can even create private groups on the platform to enable your clients & customers to interact with each other and ask & answer any questions they may have about your brand. Some of the downsides are the fact that you do need a big budget to keep this ad campaign afloat & you do need to post on a regular basis if you want to keep your audience enthralled. 

There is also not much you can do if your account happens to get suspended for whatever reason. But it does help you reach a massive audience & its analytics are some of the best in the world. 

Create eye-catching Instagram posts

Moving on, another one of the most popular social media sites out there at the moment is known as Instagram. Now, this is a more photo-based platform compared to Facebook so it is only recommended if you have the type of business where you can take a lot of pictures. But if you are able to pull this off, it could prove to be one of the most lucrative social media apps you’ll ever use. 

First launched back in 2010, it now has more than a billion users across the world. So this has made it one of the most used social media platforms for any type of business that is looking to